Tesla is planning to enter the UK energy market.
They will offer electricity directly to households, which could pose a challenge to existing energy suppliers.
In a job listing, it was revealed that Tesla, which is co-founded by Elon Musk, intends to become a registered electricity supplier and launch a retail electricity product.
According to the job post, “As part of Tesla’s mission to accelerate the transition to sustainable energy we have launched Tesla Electric.
“Tesla Electric is Tesla’s retail electricity offering, currently available to Tesla product owners in selected markets globally, such as Texas.”
The company aims to hire an experienced professional as Head of Operations, an executive who will have “operational responsibility for our retail electricity activities in the UK.
“This includes responsibility for managing our market entry, and building out the team.”
While Tesla is renowned for its electric vehicles, it also sells home batteries, with an estimated 10,000 to 20,000 units already installed in UK households.
ELN understands that the company’s objective is to market electricity directly to households, with a particular focus on individuals who own its Powerwall home battery.
They aim to provide the option for customers to sell back the stored energy from their Powerwall during times of high demand.
