As the 30% federal Investment Tax Credit (ITC) on solar begins its phase-out at the end of 2025, new survey data reveals a striking truth: while interest in solar is growing, confusion about costs, incentives, and savings could leave thousands of homeowners and installers on the sidelines.
We surveyed 1,000 U.S. consumers age 25 and over to understand what they know — and don’t know — about going solar. The findings uncover widespread enthusiasm, major misconceptions, and an opportunity to make solar “policy-proof.”
Read the full story on Aurora Solar’s website.




